The Color of the Year for 2020 was recently announced by Pantone: Classic Blue, a shade reminiscent of the sky at dusk. “It’s a color that anticipates what’s going to happen next,” said Laurie Pressman, the vice president of the Pantone Color Institute, which selects the Color of the Year. That probably makes Classic Blue a prescient choice, considering we are starting a new decade and entering a major election year.
Pantone has named a color of the year for more than two decades. In 1963, the company created the Pantone Matching System, a proprietary system used in a variety of industries such as printing, graphic design and fashion design to manage colors. DALLAS PRINTING can print Classic Blue, or just about any other color under the sun (or moon) that you may need. As a G7 Master Colorspace Certified Facility, you can be confident that our color consistency will meet the most stringent requirements.
Postal rate changes are something that catches the attention of direct mail marketers. The USPS has announced a number of changes to postal rates in 2020. Prices for stamped First-Class Mail will remain unchanged next year (yeah!). Marketing mail – aka standard or bulk – postage rates will increase about 2% on January 26th, while First-Class Business Mail will also go up a similar amount. Direct mail continues to be an extremely cost-effective method to get your message out to customers, prospects, and constituents. DALLAS PRINTING has the trained personnel, specialized equipment, and proven processes to efficiently mail your printed materials – whether you’ve got 100 or 100,000 pieces that need to be mailed.
Cost-competitive printing is something that is important to just about everyone who purchases printed materials, not to mention quality and service. We had two instances this week that indicate at least one of our competitors isn’t always so competitive on pricing. This morning we did a color printing job for a new client that cost about $260 – half of what she was quoted by FedExpensive. We were also able to turn the job around in less than two hours with awesome quality to meet a critical deadline. The other project was for some perforated raffle tickets. Our price was $131; the “competitive” price was $750. Sorry, but it’s time for a shameless plug: DALLAS PRINTING is the low-price leader for quality color printing in Dallas TX and beyond. We will beat any written quote for full-color printing from FedEx Office, Office Depot, Staples, OfficeMax, or The UPS Store by at least 10% and often much more! Valid on any full-color printing up to 12″ X 18″ in size. You could easily save hundreds or thousands of dollars on a larger color printing project with DALLAS PRINTING.
P.S. It’s not too late for Christmas cards! Give us a call and send us your photo(s) and other information – we’ll turn them around quickly for you!