by admin | Oct 26, 2020 | Resources
View our glossary for definitions of printing, graphic design, and direct mail terms. – A – accordion fold – Two or more parallel folds forming alternating peaks and valleys. The result resembles an accordion. Also known as fanfold. achromatic...
by admin | Oct 26, 2020 | Resources
Click Here to download PDF Prior to creating your PDF you must first check that all the links and fonts used in your document are updated and intact. The following simple steps will help in making the printing of your files easy and efficient. Verify Your Placed...
by admin | Aug 12, 2020 | Resources
Click Here to download PDF Resolution and Color (1) When creating materials for print within Photoshop, it must first be created at 300 pixels per inch and in CMYK color mode to get the best print quality from your Photoshop file. Any file created with less...
by admin | Dec 20, 2017 | Resources
To succeed in today’s crowded and competitive marketplace, businesses must effectively manage and enhance their brands to stay relevant. To maximize the effectiveness of your brand, follow these five branding rules. Center Your Business Staying focused on your...
by admin | Dec 20, 2017 | Resources
Bleed is a printing term that refers to one or more printed elements that extend to the edge of a finished document, with no white margin. To successfully achieve bleed on a finished document, the artwork is designed with elements that extend beyond the finished...
by admin | Dec 21, 2017 | Resources
When you have a marketing communication, and you want everything to go right, there are at least five points that you need to get right: 1. Right MESSAGE – Make sure that you are communicating what is intended and what is needed. 2. Right PERSON – Sending...