Variable Data Printing


Variable data printing is the use of unique information or images to customize printed materials to make them more relevant or useful to the recipients and/or sender. Mail merge is an analogous term to variable data printing that is often used. Variable data printing includes items as diverse as printed QR codes, barcodes, serial numbers, addressing, personalization, as well as any combinations of letters and numbers. Variable data printing is ideal for personalized letters, addressed envelopes, customized forms, inventory labels, and many other applications.

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Variable data printing in Dallas TX and elsewhere has been shown to significantly improve the effectiveness and response rate of printed communications and marketing materials, since each printed piece is tailored to the person receiving it. Personalization of printed materials increases the readers’ interest and their time spent with the documents. DALLAS PRINTING can help you design a variable data piece, and then print and mail it for you.

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DALLAS PRINTING is the leading printing company for expert variable data printing in Dallas TX with quick turnaround, outstanding pricing, and friendly, professional service. Contact us for a quote, consultation, or to get started!

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